GlobalAutoIndustry.com’s latest Audio Interview “OEMs Address Global & Regional Differences of In-Vehicle Entertainment” features Nils Wollny. Nils is CEO and co-founder of holoride, a spin-out from Audi focusing on the next generation of in-car entertainment. At holoride, Nils is responsible for developing and executing strategies to support the company’s mission of turning transit time into valuable time, making people on the go happier, smarter and even more productive. holoride has been named the “Best of CES 2019” and acknowledged by TIME Magazine as one of “The 100 Best Inventions of 2019.”
Audio Interview Guest:
Mr. Nils Wollny
CEO and co-founder
holoride
In the 14-minute Audio Interview, Mr. Wollny discusses these questions:
• How are OEMs addressing in-vehicle entertainment today?
• What do you see the future of in-vehicle entertainment looking like?
• How can OEMs address differences in car buyer needs in different regions?
• How can OEMs adapt to changing consumer behavior?
• What is the future of the automotive industry?
About Nils Wollny:
CEO and co-founder, holoride
Nils Wollny brings extensive experience in strategy, digital business and innovation to his current role as CEO of holoride, a spin-out from Audi focusing on the next generation of in-car entertainment. At holoride, Nils is responsible for developing and executing strategies to support the company’s mission of turning transit time into valuable time, making people on the go happier, smarter and even more productive. Nils’ passion for mobility and media led him to co-found holoride in 2018, and since then, holoride has been named the “Best of CES 2019” and acknowledged by TIME Magazine as one of “The 100 Best Inventions of 2019.”
holoride also earned multiple recognitions for its work with Universal Pictures, REWIND and Ford Motor Company on the world’s first in-car VR experience available to the public, “Universal Presents: Bride of Frankenstein holoride,” including the AUREA Innovation Award and the Auggie Award 2020 for “Best in Location-Based Entertainment.”
Prior to co-founding holoride, Nils led one of Europe’s leading digital agencies as Managing Director before joining Audi as Head of Digital Business. In this role, he was responsible for digital services and platforms. Nils was recently named a “Rising Star” for 2020 by Automotive News Europe, and in 2018, the renowned German automotive publication Automobilwoche named him one of “40 under 40” high-potential managers.
