Key Skills Your Global Team Needs During Product Launch


GlobalAutoIndustry.com’s latest Audio Interview, “Key Skills Your Global Team Needs During Product Launch” features Dave Mattson, CEO and President of Sandler Worldwide Headquarters. Mr. Mattson is a best-selling author, sales and management thought leader, keynote speaker and leader for training events around the world.

Audio Interview Guest:
Mr. David Mattson
CEO and President
Sandler Worldwide Headquarters

In the 10-minute Audio Interview, Mr. Mattson discusses:

  1. What would you do, pre-launch?
  2. What do people forget during the launch?
  3. Why do product launches usually take longer than planned?
  4. One thing you could do to improve?

About David Mattson:
Dave Mattson is CEO and President of Sandler worldwide headquarters. In addition, he is a best-selling author, sales and management thought leader, keynote speaker and leader for training events around the world.

Dave Mattson oversees the corporate direction and strategy for the company’s worldwide network of operations including sales, marketing, consulting, alliances and support. His key areas of focus are sales leadership, strategy and client satisfaction.

Under Mattson’s leadership, the Sandler organization expanded domestically and internationally to over 250 offices in 32 countries around the world. He added numerous program offerings to Sandler’s training portfolio, including Enterprise Selling, Leadership, and Customer Service programs, along with Sandler Certification, the first measurable, skills-based sales certification in the industry.