Automotive Futures Conferences

“The Future of Automotive IT: Gathering, Analyzing, and Using Data Inside the Company and the Vehicle

To be held on September 11, 2019
North Campus Research Complex
2800 Plymouth Road – Building 18
Ann Arbor, Michigan 48109

If you can not attend the Conference, you can still get access to the Speaker Presentations via Internet. Simply register here ($200).


Join Us to Discuss How Companies Gather, Analyze, and Use Data Inside the Company and the Vehicle

Welcome to the 11th Annual “Focus on the Future” Automotive Research Conferences. This series, which runs September to July, offers five conferences each year that address topics of importance to the future of the automotive industry. The first conference this year is our 11th annual Future of Automotive IT conference. We are following up on last year’s theme of new sensors, and we are expanding the discussion into how companies gather, analyze, and use data collected by sensors both inside the company and inside the vehicle.

Historically, we’ve been tracking IT since the 1990s when it began playing a more important role as the “glue” that holds together all the far flung managerial, engineering and manufacturing functions of global auto companies. Last year we discussed the evolution of safety sensors, vehicle cloud computing and sensor fusion, new and future driver assistance sensors, and our own research on the potential for radar congestion. All of these sensors gather data, and on-board computers analyze and use the data to make complex, life-saving, millisecond decisions. This year we hope to discuss some new sensors in the market place and how they will support connected and autonomous vehicles across all 5 levels of autonomy. We also plan to discuss how companies manage and analyze the enormous volume of data collected through the internet, inside factories, as well as the data collected via vehicle sensors. All of this data is used to develop artificial intelligence applications, while being protected with cybersecurity methodologies.

Some of the questions we will address include:

Q: What are the new sensors used in dense urban environments without GPS support and in difficult environments such as tunnels and bridges?

Q: What IT challenges are researchers finding in their early testing of autonomous vehicles?

Q: How are companies collecting, managing, analyzing, and applying data collected from the internet, inside the company, and from their on-road vehicles?

Q: How are IT and engineering managers working together to overcome cybersecurity challenges, and prepare for a semi-autonomous and autonomous future?

Q: Where are we in the rollout of DSRC vs. 5G for connected vehicles?

New Conference Option: Our new system allows our foreign and local participants unable to attend the conference but who are interested in viewing the presentations to pay the registration fee for the conference, and they will receive an email when the presentations are online for viewing.


Speakers include:

Bruce Belzowski, Managing Director, Automotive Futures will moderate the conference and discuss an analysis of powertrain strategies of the nine main companies selling in the US, and results from the 2019 Powertrain Strategies for the 21st Century survey.

Bruce Belzowski, Managing Director, Automotive Futures, will discuss results from a project that focused on the costs and challenges of future of connected vehicles through retrofitting advanced safety technologies on all heavy trucks in the US.

Seung-Woo Seo, Founder, ThorDrive, will discuss his company’s new sensor fusion technology that alleviates the need for GPS in dense, complicated environments.

Huei Peng, Professor of Mechanical Engineering and Director of MCity at the University of Michigan will talk about the research that is being done at MCity on semi-autonomous and completely autonomous vehicles, and what he sees as the major impediments to large scale introduction of these vehicles.

Other manufacturers, suppliers, government representatives, and consultants have been invited

Conference Sponsorship

Companies or groups interested in sponsoring this conference, please contact Bruce Belzowski at or 734-936-2704. Sponsorship Amount (Minimum $2,500)

Automotive Conference Sponsors

Automotive Futures Affiliates

Aisin Technical Center
Argonne National Labs
BorgWarner Inc.
Bosch Corporation
Denso Corporation
Ford Motor Company
Means Industries
Valeo North America, Inc.
University of Michigan Ross Business School: Corporate Education

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